Hershey's - Twizzlers
Better With A Twist
Twizzlers are a movie theatre staple, consistently ranking among moviegoers' favourite snacks.
However, to reclaim the title of the #1 undisputed movie snack, we found moments where consumers enjoyed snacking and reminded them that entertainment is better when paired with Twizzlers.
ECD
Leo Barbosa
Cuanan Cronwright
CD
Michael Morelli
Marty Hoefkes
Art Director
Ethan Andrews
Copywriter
Jared Mason
Repurposing iconic lines from movies, we created posters for Cineplex theaters proving movies really aren’t the same without a twist.
